5 steps to create amazing SEO friendly content that ranks on the first page of google

 

Whether you are a content writer, blogger or business owner, you need to set a strong SEO foundation from the beginning of your journey by doing wring seo friendly content. Because in the long run, your a seo blog post attracts organic traffic without investing much in that content’s promo. 

This foundation is based on creating valuable content that answers the questions asked by your audiences. 

So check out these 5 important steps that you should follow to write a seo friendly content that ranks on the first page of google.

1. Do proper keyword research

Keywords play an important role in writing seo friendly content that can dominate the search results along with satisfying the target audience.

You should consider the search volume of a keyword in a particular time frame and do give more attention to long-tail keywords. although of low volume, long-tail keywords have a better chance of ranking on the SERP as people type longer keyword phrases while searching for some specific information.

Other than search volume, you need to

-understand the search intent of a keyword and

-finding out resources that will help you create a competitive content

Doing keyword research for creating a seo friendly article requires tools. There are tons of seo friendly article writing tools form where you can do your keyword research. 

Here we are listing the most trusted ones

Seranking.com, answerthepublic.com, google keyword planner

You can watch this youtube video for learning to use google keyword planner for free.

Quora will help you generate new variations of your target keywords.

Through related searches of google, you can know more about the intent of the customer.

Use Google autocomplete and make notes of the keyword suggestion that’s based on real user queries.

Another means of doing keyword research is by analyzing industry forums where people are asking questions related to your topic.

And finally spying on the main competitors of the business and the keyword for which that business is ranking.

But don’t overuse your target keyword in your content cause that can hamper the readability.

2. Structure your contents well

A seo friendly content should be structured into three different parts- introduction, main body and conclusion. Before you start writing the main body structure it into different parts also. cause this will help you write easier and faster as your thoughts will be organized beforehand. 

Make sure you add a strong call to action in the conclusion to help people make the most of the content. 

Use small paragraphs

Make your content seo friendly by keeping your paragraph short, about two to three sentences. Every paragraph should have its own idea and paragraphs should be arranged reasonably.

One more thing, you need to make the content easier to read by mobile users by using different fonts, highlighting texts and adding bullet points where necessary. Your aim is to make your content less boring and to make readers spend more time in your blog. And that’s how your content will become seo friendly.

3. A catchy title is a must for SEO

Your title can be said to be user friendly if it can catch the attention as well as describe to the reader what they will get from reading.

So to write a seo friendly article you need to optimize your titles for SEO purposes. You can make your title catchy and descriptive by 

• Giving an accurate description of the post in your title.

• Keeping the title under 60 to 65 characters.

• Using the primary keyword at the beginning of your title.

Once you have measured the overall score of  your title using online tools like CoSchedule, it’s time to move to the next most important seo element i.e URLs

Why SEO friendly URLs are important and how to create one?

Seo friendly content writing is incomplete without seo friendly URLs. Using the target keyword for URLs of each page will help search engines to better categorize pages and increase the visibility of the website that also result in a better user experience and more sharability. 

To make a Seo friendly URL 

• Use shorter URLs( around 60 characters)

• Avoid using stop words such as or, but, a, an etc

• Make it relevant to your content and as simple as possible

• Always use lower case letters to avoid 404 errors

Use heading tags rightly

Now comes the role of using heading tags to do seo friendly article writing. Proper heading tags make your content more readable. Use the h1 tag only for the title on a page and use h2 tags for main sections while h3 for subsections.

4. Optimize the meta description

Beneath your title and URL, google displays a summerly of your article and readers click on your title based on the attractiveness and instructiveness of this summary i.e the meta description. 

So you need to optimize your meta description keeping in mind both user and the search engine for producing a seo friendly content. Try to include your target keyword within the 155-160 character long meta description naturally. 

Optimize images

Image optimization is an important part of traditional seo. Although including images in your content definitely improves the reader’s experience but to make your content seo friendly you need to optimize your image as well. And this can be done by giving proper alt text and descriptive titles, filenames and captions to each image. 

This informations help the search engine understand the subject matter of an image. So you should include your core keyword naturally and appropriately in your alt texts. 

5. Add links that make sense 

A seo friendly blog post should have a reasonable number of internal and external links. Internal links make your reader spend more time on your site that results in a reduced bounce rate along with making your content more relevant for the search engine. 

External links on the other hand help your readers explore a topic in a more in-depth manner through visiting authority websites( for example Investopedia) but also being focused on the main point of discussion in your content. That helps in building trust and credibility for your content. 

Impact of optimum content-length on SEO

For determining the optimum content length of your content you need to check out the top-ranking contents. See what is the optimum length that is having the most views and based on this do your seo friendly content writing. 

Although 2250 to 2500 words are considered the optimal content length but your priority should be to deliver the most useful and informative content for your reader according to their search intent.  

Bonus tips: 

• Don’t forget to optimize your content for mobile devices as Google ranks mobile-friendly blogs higher. 

• Add social media share buttons to help your reader share your content around the web

• Help the search engine to understand your contents better by doing schema markup  your content

• Keep updating your content regularly and engage with your readers through comments.

Final words

It takes time and effort to learn seo friendly content writing but this time and effort are worth it when considered for the long run. Following these steps will help you create contents that will result in repeat visitors, more shares and links, and all of these converting into more leads.